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Research papers

Social change and the quality of service

In most of the markets which our Monitor survey has examined across the past ten years or so we have found that in the main, institutions have failed to respond to the ever-quickening social change that is taking place among members of the public....

Catalogue: Seminar 1985: Assessing And Improving The Quality Of Financial Services
Authors: David Winton, Stephen Ellis
Company: KANTAR TNS Malaysia
February 1, 1985
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Citation

Winton and Ellis (1985a, February 01). Social change and the quality of service. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/social-change-and-the-quality-of-service


Research papers

Launching new financial services to consumers

The paper describes one approach used by several banking and insurance companies in the launching of profitable new financial products. Despite extensive research over the past decade, a number of unresolved questions in the banking and insurance...

Catalogue: ESOMAR Congress 1977: Research For Decision Making
Authors: David Winton, Elizabeth H. Nelson
Company: KANTAR TNS Malaysia
June 15, 1977
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Citation

Winton and Nelson (1977a, June 15). Launching new financial services to consumers. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/launching-new-financial-services-to-consumers